Today I’m going to talk about two “bugbears” of environmental campaigners, plastic & motor cars.
Beauty product retailer Lush take back their plastic gift vouchers and melt them down to make other goods.
They maybe only take a few pounds of plastic a year. But the point is, they are leading the way. In commercial terms it’s great PR. Get a few more to follow – maybe Marks & Spencer in the UK or Walmart – and you’ve got a worldwide movement. Change happens. Continue reading “Electric cars – why the doomsayers were wrong”